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Why Internal Communications Measurement Needs to be Rebooted

Why Internal Communications Measurement Needs to be Rebooted

  • Are you doing communication assessment at your organization on a regular basis?
  • Does your organization calculate an overall communication effectiveness score?

If you hedged even a little on these two simple questions, you should spend an hour Feb. 26, 2015 with Tyler Durham, a partner and managing director of Ketchum Change. His Communitelligence webinar, How to Reboot Your Internal Communications Measurement Tactics, starts at 1 PM Eastern, or you can purchase the online replay.Continue Reading

The story behind Cisco’s language simplicity crusade

The story behind Cisco’s language simplicity crusade

Complex, verbose, self-obsessed, jargon-rich language is an insidious pandemic in the world of corporate communications. But should we accept it as a given, or wage a silent war? Cisco Systems  chose the latter, and will share their battles and victories at an Oct. 29 Communitelligence webinar,  Change Your Business By Changing Your Words by Mark Buchanan,…Continue Reading

Dangerous Myth: Communication Equals Behavior Change

Dangerous Myth: Communication Equals Behavior Change

By Liz Guthridge Words matter. However, words and other aspects of communication do not reliably spur action. Those who want to believe that communication is the answer to everything—especially inspiring others to change their behavior—need to dispel themselves of this dangerous myth. For example, take the deadly safety defect that General Motors is grappling with…Continue Reading

Phil Douglis: Photographing What Eyes Can’t See

Phil Douglis: Photographing What Eyes Can’t See

I want to be Phil Douglis when I grow up. By John Gerstner, CEO, Communitelligence Here’s Phil, 80 years old, enjoying his “retirement” as a globetrotting photographer. He just got back from Bolivia. According to his travel map, he has now visited 38 percent of the countries in the world. Since 2003, he’s been posting…Continue Reading

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