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Infant Intranets Need Good Parenting

Infant Intranets Need Good Parenting

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It all comes down to parenting. An intranet’s success is less dependant on technology than those individuals tht manage and steer the intranet. In fact, there is no more important quality and care for an intranet’s upgringing than the support and involvement of senior management.

This conclusion is echoed loud and clear in Jane McConnell’s superb study on intranets (“Intranet Strategies Today & Tomorrow”).

“Senior management perception of the intranet is out of sync with reality on the ground,” says Jane, a French-based intranet consultant and author of the NetJMC Blog blog.  “They are largely unaware of the usefulness of the intranet for employees for their work. 55% of the respondents say that if the intranet were unavailable for 1 to 2 hours, employees would be disturbed in their work, yet only 13% of the respondents say that senior management perceives the intranet to be “business critical.”

No surprise there. The weakest intranets have the lowest level of involvement and active support from senior support. The best intranets have incredible senior management support.

Read more Infant intranets need executive loving (http://www.IntranetBlog.com)

Toby Ward – Prescient Digital Media

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