The latest Forrester Research study on how few people trust corporate blogs (16%) sent Communitelligence looking for good advice. Read these excellent articles and at least you won’t make the biggest mistakes.
A Blog Should Feel Like a Gift: 10 Ways to Improve Your Corporate Blog – Kami Huyse – Communication Overtones
Corporate Blogging: Go Real or Go Home -Mark Logic CEO Blog
Forrester: Consumers Distrust Corporate Blogs – New Forrester Research study
15 Companies That Really Get Corporate Blogging – Sitepoint
People don’t trust company blogs. What you should do about it. – Josh Bernhoff, Forrester Research
Ten rules for effective corporate blogging– John Berg’s Future Visions
Seven rules for corporate blogging – Nicholas Carr’s rough type blog
7 Habits of Highly Effective Business Bloggers – Mario Sundar
Policies compared: Today’s corporate blogging rules – CorporateBlogging.Info: Archive
Corporate Blogging: When, Why and How – Kate Brodock (Slide presentation)
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