Don’t forget Baush & Lomb… head back into this earlier article to see updates.
Also —
Here is some additional information that may interest you as we follow this communications case.
Take a look at what some business school profs said about this
case in BusinessWeek Online in April
“Bausch & Lomb: Crisis Management 101”
http://www.businessweek.com/investor/content/apr2006/pi20060417_741558.htm
News Analysis
By Phil Mintz and Francesca Di Meglio
Visit http://www.bausch.com/en_US/ep/general/general/backgrounder.pdf
Here you can review Bausch & Lomb’s own summary of their communications response to this issue. This lengthy overview is in pdf format.
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