In essence, the social Web, and all the tools and services it continues to spawn, has forever cha...
Clearly, there are basic ‘hygiene’ factors that companies need from their comms peopl...
Yes, press releases still matter in the digital age. And while SEO helps broaden the digital foot...
Since last year’s students liked the exercise, students in the Spring 2006 Journalism 331 class, ...
25 years? $1 billion? And still no “cure?” That depends on what your definition of &...
Did you happen to catch the Mary Thompson piece on CNBC business news on December 23 talking abou...
In the October 5 edition of the New York Times, Julie Bosman wrote that the “curiously strong” Al...
BP – beyond petroleum — advertises in full-page spreads that “Actions matter, n...
I asked the students in my online Public Relations Techniques class, University of Maryland Unive...
The era of Big Data has arrived, and social media big data will be a huge trend this year. This ...
Words and phrases including “blog,” “wiki” and even “chat room̶...
Whether external or internal communication — and it’s often some of both — you...
My second job was in a large corporate environment, and I had been given the responsibility to pr...
Don’t forget Baush & Lomb… head back into this earlier article to see updates. Al...
Deloitte LLP has posted its third annual chairman’s Ethics and Workplace Survey. I say tha...
Deloitte LLP has posted its third annual chairman’s Ethics and Workplace Survey. I say tha...
I’ve quoted my friend and mentor, David Berlo, numerous times in this column. Here’s one of his m...
Bausch and Lomb has some savvy PR folks cranking out the message these days. As a contact lens ...
I’ve worked as a journalist for more than 15 years and one of my greatest fears, for which I’ve ...
The real-time Web has opened an opportunity for anybody to inject ideas into a breaking news stor...
